Vacheron Constantin has opened a new boutique on the famous Maximilianstrasse in Munich, Germany. An already beautiful shopping destination now boasts a new boutique from one of the most revered names in watchmaking. Let’s take a look inside.

Over the past decade, we’ve witnessed the rise of the standalone luxury watch boutique. Vacheron Constantin is no stranger to this, and while I lived in Frankfurt, I recall visiting the brand’s location. It was a lovely store with modern, luxurious styling and friendly staff. The selection of watches was also excellent, something not all brands can offer. Now Vacheron has opened its first standalone boutique in Munich, and it looks fantastic.

Vacheron Constantin in Munich

While Frankfurt has its airport, banks, and many visitors who love to shop, Munich is also well known for its love of luxury goods. As a result of this, Vacheron has opened a large boutique. The store contains a full range of the brand’s line of watches, but will also host boutique editions. A brand watchmaker is on site, and strap customization is offered.

Furthermore, a VIP area will allow customers to discuss watches in a more private setting. Near this room is a “watchmaking panel” where all the Vacheron artisanship can be viewed in detail. I can imagine that a glass of champagne is also on offer.

An art installation to open the doors

Vacheron Constantin has chosen to work with Munich-based artist Ruben Benjamin on an installation to celebrate the boutique’s opening. “From Past to Present” is the name of the collection, and it takes its inspiration from the flow of time. The Maison works closely with artists, so the display makes perfect sense.

Visiting the boutique

Vacheron Constantin has boutiques globally and a wide range of authorized dealers. The new boutique in Munich is located on Maximilianstrasse 27 in the inner city of Munich. It is open from 10:30 to 6:30 daily except for Sunday, when it is closed. If you’d love to see a beautiful store concept alongside stunning watches, I’d suggest visiting the boutique.

For more information on the new boutique in Munich, visit the official Vacheron Constantin site.

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